Etihad and Hertz made a luxury partnership

The airline Etihad has just signed a 3-year contract with Hertz to offer its passengers exclusive discounts and offers throughout the world. The objective is also to offer an integrated air-to-earth mobility experience, from the boarding gate to the driver's seat. Hertz has just launched a mini website that allows Etihad customers to book their car online, as well as a special platform so that Etihad customers can benefit from attractive rates while booking their ticket by phone, but also by other means. To celebrate this new partnership, all Etihad customers who rent a car from Hertz before April 30, 2011 can win a flight ticket to Europe or Australia, 5 nights in a 5-star hotel and a Hertz Prestige rental car for the duration of the stay (conditions and payment on the Etihad site). Michel Taride, CEO of Hertz International said: "This alliance is an opportunity for our 2 brands, leaders in their respective markets, to offer their customers the best, whatever their travel destination. » For James Hogan of Etihad, it is about "offering our customers an integrated approach so that they can book their car and flight at the same time, through the many booking methods available to the customer".